2019 | Internship
During the summer of 2019 I worked as an intern at By Women Store in Malmö. The store is a small business created by Sanna-My Engen. The concept is a store where everything is designed and/or created by women thus promoting female/nonbinary owned businesses and artists. The store is built on feminist and eco-eco-concious ideals and sells things like jewellery, ceramics, artwork, clothing and much more. The task I took upon myself as an intern was to create the groundwork for the store's graphic profile. Other than the already existing logotype I hade very little to go on, therefore the profile grew from conversations with the store-owner as I tried to get a good picture of her wishes for the store's brand identity.
Instagram
A huge part of my work went into creating guidelines and templates for the store's instagram and educating the employer on how to manage a professional-looking and balanced feed etc..
WEBSITE
Not long after my internship at By Women Store, Sanna-My would collaborate with another designer to design and code an official web-shop. So I never made a design for a website, instead I created a sketch for how the visual language of the profile could be used in the later creation of the web-shop.
The profile includes:
Pitch
Logo
Palette
Fonts
Icons
Instagram templates & guidelines
Business cards
Stickers
Website sketch